NEW YORK, March 15, 2019 /PRNewswire/ -- Dallas-based luxury retailer Neiman Marcus announces today the launch of a 14-day series of in-store events, extending the grand opening of Neiman Marcus Hudson Yards and inviting all New Yorkers to experience the magic of the brand.
"We couldn't think of a more perfect way to celebrate our arrival into Manhattan than by surprising and delighting customers with exclusive in-store events," said Ed Burstell, Senior Vice President, Product Innovation, Neiman Marcus Group. "During these two weeks of experiences, we have planned activations with a wide variety of brand partners to bring the magic of Neiman Marcus to life to our customers."
This series, which runs from March 14 to March 28, consists of exclusive public and by invitation only events that include:
In partnership with Mastercard, Neiman Marcus has given customers access to experiences specially curated from an array of brands and product categories. Additional highlights include:
Saturday, March 16:
Monday, March 18:
Thursday, March 21:
Other notable vendors will be featured in the store over these two weeks offering signature services including:
"As retail evolves, Neiman Marcus is enhancing the customer shopping experience by creating activations that are more engaging, relevant, and personalized," said Theresa Palermo, Senior Vice President, Brand Marketing and Public Relations, Neiman Marcus Group. "These moments are designed to engage the customer and to bring them a memorable in-store experience. We believe that these touch points enhance the brick and mortar customer experience and bring to life what is so special about the Neiman Marcus brand."
For more information about the two-weeks of planned activations at Neiman Marcus Hudson Yards, please call +1-646-562-3500 or visit www.neimanmarcus.com/nyc.
ABOUT NEIMAN MARCUS
Neiman Marcus is a Dallas-based luxury retailer, providing luxury customers access to exclusive and emerging brands, anticipatory service, and unique experiences since 1907. Each day, Neiman Marcus digitally connects with customers around the world while delighting them with interesting, interactive, and immersive experiences across a physical 43-store presence in the U.S. From delectable dining and indulgent beauty services to bespoke experiences and exclusive products, there's something for everyone. Neiman Marcus is part of the Neiman Marcus Group, which is comprised of a multi-branded, luxury shopping experience under the Neiman Marcus , Bergdorf Goodman , Neiman Marcus Last Call , Horchow , and mytheresa brand names. To keep up with the latest news and events happening at Neiman Marcus, visit www.neimanmarcus.com or follow the brand on Facebook , Twitter , Instagram , Pinterest , and Snapchat .
ABOUT MASTERCARD
Mastercard is a technology company in the global payments industry. Our global payments processing network connects consumers, financial institutions, merchants, governments and businesses in more than 210 countries and territories. Mastercard products and solutions make everyday commerce activities – such as shopping, traveling, running a business and managing finances – easier, more secure and more efficient for everyone. Follow us on Twitter @MastercardNews, join the discussion on the Beyond the Transaction Blog and subscribe for the latest news on the Engagement Bureau.
ONLINE PRESS ROOM & ASSETS:
www.neimanmarcus.com/hudsonyardspress
SOCIAL MEDIA TAGS:
@neimanmarcus, #neimanmarcus, @neimanmarcusnyc, #neimanmarcusnyc, @Mastercard, #StartSomethingPriceless
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SOURCE Neiman Marcus